{"product_id":"blueberry-ice-focus-nicotine-pouches-by-v-you","title":"Blueberry Ice \u0026Focus Nicotine Pouches by V\u0026YOU","description":"\u003cstyle\u003e.fte{font-family:-apple-system,BlinkMacSystemFont,\"Segoe UI\",Roboto,sans-serif;color:#1f2937;line-height:1.7;font-size:16px;max-width:900px;margin:0 auto}.fte *{box-sizing:border-box}.fte p{margin:0 0 1.1em}.fte a{color:#16a34a;text-decoration:underline;font-weight:600}.fte h2{font-size:22px;margin:1.6em 0 .5em;font-weight:800;color:#0b1220;border-left:5px solid #16a34a;padding-left:12px}.fte-intro{background:linear-gradient(135deg,#0b1220,#15321f);color:#fff;border-radius:16px;padding:26px;margin:0 0 24px}.fte-intro h2{color:#fff;border:none;padding:0;margin:0 0 10px;font-size:24px}.fte-intro p{color:#d1fae5;margin:0;font-size:16px}.fte-badge{display:inline-block;background:#16a34a;color:#fff;font-weight:700;font-size:12px;letter-spacing:.5px;text-transform:uppercase;padding:5px 12px;border-radius:999px;margin-bottom:12px}.fte-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:12px;margin:22px 0}.fte-cell{background:#fff;border:1px solid #e5e7eb;border-radius:12px;padding:14px;text-align:center}.fte-cell .s{font-size:18px;font-weight:800;color:#16a34a}.fte-cell .l{font-size:12.5px;font-weight:700;color:#0b1220;margin-top:2px}.fte-faq details{background:#f9fafb;border:1px solid #e5e7eb;border-radius:10px;padding:13px 16px;margin-bottom:9px}.fte-faq summary{font-weight:700;cursor:pointer;font-size:15.5px;color:#0b1220;list-style:none}.fte-faq summary::-webkit-details-marker{display:none}.fte-faq summary::after{content:\"+\";float:right;color:#16a34a}.fte-faq details[open] summary::after{content:\"−\"}.fte-faq details p{margin:9px 0 0;font-size:14.5px;color:#374151}.fte-cta{background:linear-gradient(135deg,#16a34a,#15803d);color:#fff;border-radius:14px;padding:22px 24px;margin:26px 0 6px;text-align:center}.fte-cta p{color:#e7f9ee;margin:0;font-size:15px}.fte-cta a{color:#fff}@media(max-width:680px){.fte-grid{grid-template-columns:1fr 1fr}}\u003c\/style\u003e\n\u003cdiv class=\"fte\"\u003e\n\u003cdiv class=\"fte-intro\"\u003e\n\u003cspan class=\"fte-badge\"\u003eTobacco-Free Pouch · 10mg\/g\u003c\/span\u003e\u003ch2\u003eV\u0026amp;YOU Blueberry Ice \u0026amp;Focus Nicotine Pouches\u003c\/h2\u003e\n\u003cp\u003eSweet, jammy blueberry lifted by a clean menthol chill in a slim, all-white tobacco-free pouch — balanced 10mg\/g nicotine with no smoke, no vapour and no spit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fte-grid\"\u003e\n\u003cdiv class=\"fte-cell\"\u003e\n\u003cdiv class=\"s\"\u003e20\u003c\/div\u003e\n\u003cdiv class=\"l\"\u003ePouches \/ Can\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fte-cell\"\u003e\n\u003cdiv class=\"s\"\u003e10mg\/g\u003c\/div\u003e\n\u003cdiv class=\"l\"\u003eStrength\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fte-cell\"\u003e\n\u003cdiv class=\"s\"\u003eTobacco-Free\u003c\/div\u003e\n\u003cdiv class=\"l\"\u003eAll-White\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fte-cell\"\u003e\n\u003cdiv class=\"s\"\u003eSmoke-Free\u003c\/div\u003e\n\u003cdiv class=\"l\"\u003eNo Spit\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch2\u003eFlavour: Blueberry Ice\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eV\u0026amp;YOU Blueberry Ice \u0026amp;Focus\u003c\/strong\u003e pairs ripe, sweet blueberry with a crisp menthol finish, so every pouch stays cool and refreshing from start to finish. A fruit-and-ice favourite in the V\u0026amp;YOU \u003ca href=\"https:\/\/theecig.co.uk\/collections\/nicotine-pouches\"\u003enicotine pouches\u003c\/a\u003e range for anyone who likes a chilled edge to their fruit.\u003c\/p\u003e\n\u003ch2\u003eAbout the V\u0026amp;YOU \u0026amp;Focus Range\u003c\/h2\u003e\n\u003cp\u003e\u0026amp;Focus is V\u0026amp;YOU's balanced, everyday line at 10mg\/g — a true medium strength that satisfies without the intensity of the stronger \u0026amp;Boost pouches. There's no added caffeine or vitamins, just clean tobacco-free nicotine, flavour and plant-based fibres.\u003c\/p\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003ePop a single pouch under your top lip and let it rest — the nicotine, blueberry and menthol release gradually over around 20–30 minutes. Nothing to light, chew or spit, so you can use it discreetly almost anywhere. If you're new to pouches, start with one to gauge the strength.\u003c\/p\u003e\n\u003ch2\u003eFAQs\u003c\/h2\u003e\n\u003cdiv class=\"fte-faq\"\u003e\n\u003cdetails\u003e\u003csummary\u003eDo V\u0026amp;YOU pouches contain tobacco?\u003c\/summary\u003e\u003cp\u003eNo — V\u0026amp;YOU Blueberry Ice \u0026amp;Focus is 100% tobacco-free. They're often called snus, but unlike traditional snus they contain no tobacco leaf — just nicotine, flavour and plant-based fibres.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eHow strong is \u0026amp;Focus?\u003c\/summary\u003e\u003cp\u003e\u0026amp;Focus is 10mg\/g — a medium strength that suits regular users looking for a balanced, everyday hit.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eHow many pouches are in a can?\u003c\/summary\u003e\u003cp\u003eEach can holds 20 slim, all-white pouches.\u003c\/p\u003e\u003c\/details\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"fte-cta\"\u003e\u003cp\u003eBrowse the full \u003ca href=\"https:\/\/theecig.co.uk\/collections\/v-you-nicotine-pouches\"\u003eV\u0026amp;YOU nicotine pouches\u003c\/a\u003e collection. Browse all \u003ca href=\"https:\/\/theecig.co.uk\/collections\/nicotine-pouches\"\u003etobacco-free nicotine pouches\u003c\/a\u003e, or explore more \u003ca href=\"https:\/\/theecig.co.uk\/collections\/fruity-nicotine-pouches\"\u003efruity nicotine pouches\u003c\/a\u003e.\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"V\u0026YOU","offers":[{"title":"10mg\/g","offer_id":56368653795707,"sku":"VY-6-BIF","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1803\/4117\/files\/vyou-nicotine-pouches-blueberry-ice-focus-10mg-g.jpg?v=1786090810","url":"https:\/\/theecig.co.uk\/products\/blueberry-ice-focus-nicotine-pouches-by-v-you","provider":"The E-Cig Store","version":"1.0","type":"link"}